Introducing New Pampers Baby-Dry!

Did you know that babies spend around half their time asleep?

Those precious hours aren’t just important for their mood, but they also have a positive impact on their development, too! 

Which is why I am so excited that Pampers are launching a brand new innovation and upgrade to UK parents’ #1 nappy choice: introducing 3 Absorbing Channels! New Pampers Baby-Dry feature a revolutionary nappy design with 3 Absorbing Channels and unique Micro Pearls™ that distribute wetness more evenly and lock it away for up to 12 hours. With less wet bulk in the morning, so your LO can wake up smiling! And, UK parents agree: 

New Pampers Baby-Dry has been recommended by 88% of UK parents *

New Pampers Baby-Dry are also been BritMums Bloggers Approved, Mumsnet Rated, Mother & Baby Tried and Tested and 90% of Netmums mums would recommend New Pampers Baby-Dry.

With New Pampers Baby-Dry working as hard as possible, you’re LO can say goodbye to wet bulky nappy and hello to a dry night’s sleep.

To celebrate the launch of New Pampers Baby-Dry, Pampers are working with baby sleep expert Jo Tantum - who is a member of the Pampers Love, Sleep & Play panel and has 25 years’ experience helping hundreds of families to achieve a peaceful night’s sleep! Jo has identified 5 sleep typologies that may help you to understand your baby’s sleep habits and needs better - so, is your little one a Starfish, Skylark, Sloth, Owl or Meerkat sleeper? Take a look and let me know using #PampersBabyDry! 

Starfish 

• This is when your baby sleeps in the same position, on their back with legs and arms out. They also wake up often and regularly, but they don’t go back to sleep easily after you intervene with a sleep prop – which they need to get to sleep!

Jo’s Tip – A muslin square, knotted in the middle. Tuck it down your top before giving it to baby so it smells of you and comforts them. Also, try and teach your baby to fall asleep on their own gently. Start in the day, at nap times, watching for tired signs, then settle them for a sleep in their room.

Skylark 

• These are the babies that wake up early in the morning, singing and shouting, and refuse to go back to sleep whatever you try!

Jo’s Tip – Wave sounds. This can be a sleep App or sound machine. Keep it on continually while baby is asleep, so when they come into a light sleep phase it soothes them back to sleep. Total blackout is also key – remember that babies can’t tell the time! They don’t know it’s 5am! If your baby wakes up early, try and respond to them as though it’s still night, rather than creating a habit of early waking. 

Sloth 

• These little ones love sleep and can sleep anywhere and everywhere - lucky you! But what happens when they wake up? You will know it’s going to be for a growth or developmental spurt or they are teething or not well.

Jo’s Tip – Increase feeding time by 5 minutes, if breast feeding and by 30ml if bottle feeding. If your baby is close to 6 months old, they may need weaning. 

Owl 

• This is when your baby goes to bed late and then wakes up in the night. They’re wide awake for long periods and can’t get back to sleep!

Jo’s Tip – A Sleep Fest! Allow your baby to sleep for 3 hours during the day to reset their internal clock. Babies need lots of sleep and it’s a myth that if you don’t give them naps, they will be so tired that they’ll sleep through the night. 

Meerkat 

• They stand up, move around trying to get comfortable all night and they don’t want to sleep. They’re late to bed and early to rise. 

Jo’s Tip – Wind Down Time. Try bath-story-feed to establish a calming bedtime routine. Your baby is overtired and so they will thrash around trying to get comfortable just like we do. They will have lots of energy around bedtime and early in the morning, as their bodies and minds are overstimulated. 

If you’d like to try New Pampers Baby-Dry, you can visit http://www.pampers.co.uk/offers-pages/samples-on-demand  to claim your free sample. 

*based on a survey of 790 UK Parents, given the samples in May 2016

This post is sponsored by Pampers.